HOW IT WORKS
From install to improved visibility in five steps
GEOptimisation connects to your Shopify store, scans it for AI visibility issues,
and gives you a clear path to fixing them — no technical knowledge required.
1.
Connect your store
Install GEOptimisation from the Shopify App Store. You’ll be asked to approve a small set of read-only permissions — no theme edits, no code changes, nothing is modified in your store.
✓ Install takes under one minute
✓ Read-only permissions only
✓ Standard Shopify OAuth — no passwords stored
✓ Nothing in your store is changed during install
Permissions requested
Approve permissions · Read only
Read themes · Read only
Read store info · Read only
2.
Run your audit
From your dashboard, click Run audit. GEOptimisation scans your store’s schema, product data, and entity signals — typically completing in under two minutes regardless of catalogue size.
✓ Scans all products, not just a sample
✓ Checks Product, Organisation, FAQ, and Breadcrumb schema
✓ Detects duplicate and malformed JSON-LD
✓ Usually completes in under 2 minutes
Audit in progress
Scanning product schema
Done ✓
Checking organisation schema
Done ✓
Technical signals check
Done ✓
3.
Review your findings
Your GEO health score and a full breakdown of issues appears as soon as the audit completes. Every finding is labelled with its schema type, the specific pages or products affected, and a plain-English explanation.
✓ Score out of 100 with category breakdown
✓ Every issue identified by page or product
✓ Severity rating for each finding
✓ Plain-English explanation for every issue
GEO health score
Product schema
18/40
Organisation schema
Not Found
Content clarity
10/25
4.
Improve your visibility
Work through GEOptimisation’s prioritised recommendations to fix what matters most first. Each recommendation tells you exactly what to change and why the fix improves your AI search visibility.
✓ Issues ranked by impact — start with high priority
✓ Specific products and pages identified
✓ Plain-English guidance — no developer needed for most fixes
✓ Links to relevant Shopify admin sections where possible
Recommendations
Add Organisation schema
High impact
Add Product schema to 14 products
High impact
Expand 8 descriptions
Medium
5.
Track your progress
After making changes, re-run your audit to see your score update. GEOptimisation keeps a history of every audit so you can see exactly how your AI visibility has improved over time.
✓ Re-run your audit any time, as often as you like
✓ Score history tracked across all audits
✓ See which issues have been resolved
✓ New issues flagged after theme or app updates
Score over time
March audit · 42/100
Needs attention
Needs attention
Improving
June audit · 91/100
Strong
COMMON QUESTIONS
Questions about the process
Do I need a developer to act on recommendations?
Not for most fixes. Adding Organisation schema, improving product descriptions, setting brand fields — all can be done directly in Shopify admin. Some fixes like intricate custom JSON-LD may need developer help. GEOptimisation flags which type each recommendation requires.
How long does an audit take?
Most audits complete in under two minutes. Larger stores with hundreds of products may take slightly longer, but the audit runs in the background.
Will the audit slow down my store or affect customers?
No. GEOptimisation reads your store data via the Shopify API — it doesn’t interact with your storefront. Your store runs normally throughout.
How often should I re-audit?
We recommend re-auditing after any significant store change — new products, theme updates, app installs. A weekly audit is a good baseline.
Contact
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